Dec 15, 2011
About this literature
Double-sided flyer asking shoppers whether they think a last-minute gift will really be appreciated, not just by their friends/family, but by the rest of the world; it very briefly explains environmental consequences of buying gifts for the sake of it, and offers a few alternatives.
The reverse side has a 'to-do list' with 5 entries filled in at the top including suggestions and useful links, then there is space for people to write notes, in an effort to get people to hold onto flyers for longer by giving it some use, instead of having them chuck it in the nearest bin.
Composed quite hastily by myself at the last minute after brainstorming for themes and slogans with several people from round the UK.
The globe watermark doesn't print very well in black&white if you are short on funds/resources for printing, as there is not much contrast in the colours, I might upload a version optimised for B&W printing if anyone requests it, or if you contact me I could send you the open-office document to make your own derivative.
The pictures used are from openclipart.org; try it, it's an awesome community tool.
I uploaded a JPEG-compressed version at 300dpi after I realised how big the pdf was.